GROW YOUR BUSINESS WITH A SOCIAL PRESENCE THAT
MAKES SALES AND BROADCASTS A PROFESSIONAL IMAGE

WITHOUT WASTING TIME TRYING TO KEEP UP, BUMBLING YOUR WAY THROUGH
AND LOSING SALES TO COMPETITORS WITH LARGER SOCIAL PROFILES

 

COMBINING MODERN MEDIA WITH TIMELESS FUNDAMENTALS

 

Are you trying to get social media under control, and dealing with the following issues?
Frustration at the amount of time you’re spending without results?
Annoyed as you miss out on sales and revenue going to your competitors?
Looking unprofessional and out of touch to your prospects and existing clients?

 

Are you concerned that if these problems remain unsolved:
The divide between you and your competitors will become wider and wider?
Ultimately affecting your capacity to stay in business?

 

Are you looking for a social solution that gives you:
The freedom to have your time back?
The confidence that comes with increased sales?
The pride and connection that results with a professional social profile?

 

And ultimately, to:
Make more sales and grow your business?

THE OPPORTUNITY

 

  • 84% of CEOs and VPs say they use social media to help make purchasing decisions. (Lenati)
  • Consumers say that social media plays almost as big a role in purchasing decisions as does television. (Ad Age)
  • And we’ve all seen and noticed our customers hanging out on social media – Liking and engaging with and noticing our competitor’s social profiles on a daily basis.

 

Bottom line – there is a HUGE opportunity with social media..

THE CHALLENGE

 

  • 96% of small business owners/marketers use social media marketing  (Social Media Examiner)
  • The share of marketing budgets spent on social media is expected to more than double over the next five years, from 11% today to 24% by 2020. (The CMO Survey)
  • Another survey predicted the share of overall digital marketing budgets devoted to social media marketing will increase from 9.9% today to 22.5% within five years. (Dazeinfo)
  • Social media advertising revenue will reach $9.8 billion in 2016. (Link Humans)

 

And we all have that competitor that we know, who has social media so handled, that they seem to be flying ahead of the packaway out in front.   We know our offering is just as good, even better,  – and yet they are still getting all the attention

 

Bottom line – the opportunity is there – but so are our competitors…

THE HIDDEN OPPORTUNITY

 

Although Social is everywhere and growing rapidly growing – it’s not an even playing field.  In fact:

 

  • Only 14% of companies surveyed can actually quantify social activity to sales levels.
  • 43% of digital marketers say social media is one of their most effective tactics, but 49% call it one of the most difficult. (TNW News, and)
  • And 34% of small businesses have no social media presence at all, and 36% of those who do never responding to customer comments online. (Direct Marketing)

 

The main reason for this (as you’ve likely seen for yourself by now) is that while anyone can setup a social account…… the barriers towards effective execution  are high.

 

This creates a HUGE opportunity for early adopter of effective implementation –  to stand out, gain market share and steam ahead of your competitors.     

THE ALTERNATIVES…

1. DOING THE JOB YOURSELF, OR IN-HOUSE

  • On the surface appears cheap…. but takes too much time, and
  • Generally, provides poor results.

2. POURING MONEY INTO AD TRAFFIC

  • Seem like it should work…. but ends up costing a lot of time and money, and
  • Generally provides limited and costly long-term results.

3. HIGH-TECH AGENCIES

  • Seems like a good idea.. It’s interesting, but is unreliable, costs a lot of money, and
  • Generally provides poor to limited results long-term..

 

 

We saw a need for a product that followed fundamentals, not gimmicks.  One that built a tribe, not relied on a platform.   And one that allows clients the freedom to take control of their own growth.

 


Using the power of

COMBINING MODERN MEDIA WITH TIMELESS FUNDAMENTALS

To help business owners
Make more sales and grow their business

WE OPERATE ON 3 PILLARS OF SOCIAL MEDIA MARKETING SUCCESS:

 

 

FUNDAMENTALS

FAMILY

FREEDOM

BENEFITS:

Reliability, consistency leveraging strengths

(not chasing shiny objects)

The safety and support of the “social capital” of the tribe, (not reliant on ads)

Self sufficiency,

freedom to grow

(not reliant on platforms)

FEATURES:

Leverage platform strengths

Strategy-led

Unique content

Holistic marketing

Email marketing

80/20 principle

Tribe of advocates

High quality lists

Branding that resonates

Audience profiling

Authenticity

Web based assets

Outreach leveraging

Smart advertising

Funnel marketing

Time leveraging

Continual improvement

 

So, how did the combination of modern media with timeless fundamentals come about?

 

And how do the three pillars of Fundamentals, Family and Freedom help business owners to make more sales and grow their business?

Read our story here….

 

OUR RECENT NEWS

  • 16
  • Nov
10 Ways to target your audience on social media

10 Ways to target your audience on social media

 

Targeting your audience on social media is an important part of social media management.  If ...

Read More

  • 27
  • Sep
15 Essentials for your social media marketing strategy
  • 05
  • Apr
Sharing Facebook business posts to friends without annoying them

Sharing Facebook business posts to friends without annoying them

Have you ever wanted to share your business Facebook posts on your personal Facebook profile but been worri...

Read More