Your BlueBee Social Media Strategy is tailored so you have a recipe to build your online community and achieve and monitor your marketing objectives.
We all know that putting a plan together is a sure way of working towards reaching our goals, but it is one of the tasks that always get put to the bottom of the pile. We can get this sorted for you quickly with minimal time, effort and pain on your side. Great news for you!
Basically we will spend an hour or two either in person or via skype gathering information about your business and your marketing needs. A strategy needs to be tailored to each businesses individual needs to ensure that your resulting product has your flavour all over it.
Back in the office we will:
- carry out research on your industry, competitors and keywords;
- take an in-depth look at your website and social media performance to-date;
- review the market that you are currently engaging and develop detailed descriptions of the target market that you would like to be engaging (called target market personas).
Once we have all this background information down we will define:
- Your businesses social media marketing objectives
- The social networks and channels that would be most effective for your business
- Outline the tactics that would be beneficial to use
- List the types of content to share and the topics of content to focus on.
We will also develop a tailored Social Media Policy for your business.
Contact us for a FREE review of your social media marketing or to get more information on our services.