12 things small businesses can achieve with social media

1. Invite online comments, ratings and reviews
2. Engage in two-way communication with clients and contacts
3. Offer incentives to consumers
4. Build your branding personality
5. Build client loyalty
6. Broaden customer net
7. Build contact database for direct marketing
8. Build profile as a knowledge leader
9. Build profile as a preferred employer in industry
10. Improving search engine optimisation and ranking for keywords
11. Generate leads
12. Generate sales.
13. Build resources for social marketing gold coast.